Tag Archives: Strategy

1.The Secret Sauce of Successful Content Marketing Strategy

Consider how your content elevates your brand and marketing strategy. Rosetta’s Najwa Smith shares the secrets to effective content marketing, including publishing content in numerous formats across many platforms. Read More

Permalink: http://currents.rosetta.com/index.php/2013/03/the-secret-sauce-of-successful-content-marketing-strategy/

2.Supreme Court Ruling on Healthcare Reform Offers Clarity to States and Insurers Alike

The Supreme Court upheld the Patient Protection American Care Act (ACA), including the controversial individual mandate that requires all Americans to have health insurance. By upholding the law, nearly 30 million uninsured Americans will gain access to health insurance… Read More

Permalink: http://currents.rosetta.com/index.php/2012/06/supreme-court-ruling-on-healthcare-reform-offers-clarity-to-states-and-insurers-alike/

3.Rosetta Events: March 2012 Preview

  Rounding out the first quarter of 2012, you’ll find our Rosetta team at the following industry events. You can always go to Rosetta’s Events Calendar to learn more about where we’ll be in the … Read More

Permalink: http://currents.rosetta.com/index.php/2012/03/rosetta-events-march-2012-preview/

4.New Year’s Resolution: Choose Better Keywords for Your Site and PPC Campaigns

As we’re well into the New Year, it’s time to consider a late resolution to increase traffic to your brand site by choosing better keywords. Your Pay-Per-Click (PPC) and Search Engine Optimization (SEO) programs won’t … Read More

Permalink: http://currents.rosetta.com/index.php/2012/01/new-years-resolution-choose-better-keywords-for-your-site-and-ppc-campaigns/

5.Why Marketers Really Care About CES

Marketers are finding themselves with increasing responsibility. As all industries pursue business and brand integration across customer touch points, the onus is on marketers to bring them together. This charter goes far beyond the corporate … Read More

Permalink: http://currents.rosetta.com/index.php/2012/01/why-marketers-really-care-about-ces/