Tag Archives: Marketing Strategy

1.Backcasting – Predicting the Future of Marketing

Learn more about the concept of marketing innovation to help build predictive models. From marketing automation and leveraging personal information through connected devices, digital marketers are connecting with consumers on a new level. Read More

Permalink: http://currents.rosetta.com/index.php/2013/05/backcasting-predicting-the-future-of-marketing/

2.Building your B2B Fan Club

Understand how B2B marketers plan to spend their advertising and marketing budgets as they shift towards digital marketing. See how the emerge of B2B content marketing is changing strategies. Read More

Permalink: http://currents.rosetta.com/index.php/2013/04/building-your-b2b-fan-club/

3.Rosetta Events: May 2012 Preview

Here’s the lineup of May events for our team and, as always, we’d look forward to connecting with you at any and all of these events. IBM Impact | Las Vegas, NV | April 29 … Read More

Permalink: http://currents.rosetta.com/index.php/2012/04/rosetta-events-may-2012-preview/

4.Rosetta Events: April 2012 Preview

We’re kicking of the second quarter with great lineup for April and as always, look forward to connecting with you at these events. Bazaarvoice Social Commerce Summit | Austin, TX | April 11 – 13, … Read More

Permalink: http://currents.rosetta.com/index.php/2012/04/rosetta-events-april-2012-preview/

5.Keeping Ahead of Pace With Commerce

Forrester Research released their latest Wave report entitled “The Forrester Wave: Global Commerce Service Providers, Q1 2012.” Rosetta was one of the top 12 agencies, consultancies and systems integrators to be included (from over 40 initial … Read More

Permalink: http://currents.rosetta.com/index.php/2012/02/keeping-ahead-of-pace-with-commerce/