Michelle Venorsky

Michelle is an Associate Partner at Rosetta and is responsible for the social media community of practice within the agency. She has nearly 15 years of consumer public relations and word-of-mouth experience, with the past six years of her career spent dedicated to the ever-changing world of social media. Over the course of her careers, Michelle has developed and implemented a variety of social marketing campaigns for CPG bands, including Nescafe Dolce Gusto, Nestlé Nesquik, Shearer’s, Troy-Bilt, Hot Pockets and Vita-Mix. Her primary focus is understanding the social and digital behaviors of the target audience, then using that insight as part of an integrated team to ideate the best way to engage, build advocacy and develop mutually beneficial, two-way relationships…relationships that ultimately deliver a strong value exchange between a brand and its customer. Since 2006, Michelle has authored the largest food blog in Ohio dedicated to local restaurants and farmers, clevelandfoodie.com.