Clare McDonald Shares Her Vision of a Healthy, Personalized Future With Readers

Effective marketers are focused on ever-increasing personalization, but movies and science fiction often portray the trend in a sinister light. In her recent article in 12ahead, As Science Democratises, the Unthinkable Is Now Tangible – the Future Is Healthy, Rosetta Europe’s Clare McDonald challenges that dystopian view with an optimistic picture of how advances in technology could make sharing our uniqueness useful, healthy and even fun.


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